Please call before donating items

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01442 264222

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Please call before donating items - 01442 264222 -

For all pregnancy related challenges.

We offer life-changing emotional and practical support for anyone facing pregnancy-related challenges.

Latest News and Events

Counselling services

Do you need to talk to someone?  We are here for you and cover all areas serviced by Watford Maternity Services.

Qualified counsellors offer a professional, unbiased service in a calm and confidential setting. Contact us today to make an appointment.

Appointments are free of charge however you are invited to make a small donation if you can.

Charity Shops

Our Mother & Baby Charity Shops are stocked full of good quality second-hand items for mums-to-be, babies and children aged 0-5 years.

From blankets to prams, maternity clothes to sterilisers we have almost everything you need at very affordable prices.

Not only are our items cheaper than new, you’ll be making a green choice by reusing.

What our clients say…

  • Thank you for your help and support over the last few months. I looked for the right counsellor for a while and then I found Alternatives. The counselling helped me through my pregnancy and now I feel I am going into motherhood more prepared. I really can’t thank you enough.

    Pregnancy Support Counselling Client

  • The shop feels like a safe space for me, it feels like family. The quality of the baby clothes are fantastic and affordable. The staff are welcoming and even offer me a cup of tea when I'm feeding my little one. Thank you, Alternatives.

    Charity Shop Customer

  • After having a traumatic ectopic pregnancy that ruptured and resulted in emergency surgery and loss of the baby, I felt I should seek out some counselling to help me process what had happened. I didn't realise how much shock and grief I was holding. Counselling with Alternatives allowed me time and space to process my emotions.

    Birth Trauma Counselling Client

  • After my miscarriage, I began receiving counselling at Alternatives. The sessions gave me time to talk about my thoughts and feelings. I was feeling very vulnerable at this time but the sessions were safe and non judgemental. Counselling has empowered me and now I feel able to take control at challenging times.

    Miscarriage Counselling Client

  • I honestly don’t know what I would have done without the support of Alternatives. I felt like I was falling apart and now I feel ready to live again.

    Post Abortion Client

  • I was so excited to receive my Baby Box, I wasn’t expecting that much and it helped us in so many ways with the basic needs of the baby.

    Baby Box Recipient

  • Alternatives is such a lovely place to work, the staff are friendly and supportive of people’s needs. I have been volunteering for 4 years and I love it. It’s very special when you see pregnant ladies come into the shop, and the next time you see then, they’re coming in with their babies. It’s like one big family!

    Charity Shop Volunteer

  • I don't know how I would have got through my recent pregnancy without Alternatives. It’s difficult to put into words how much I valued my counselling sessions. I was drowning in grief and you saved me, and for that I am eternally grateful.

    Stillbirth Counselling Client

  • I came to Alternatives as a broken, inconsolable, devastated wreck with no hope and no zest for life. Through you, I have managed to pick my life up again and find some balance. Alternatives have given me my life back!

    Miscarriage Counselling Client

  • Thank you for your amazing work at Alternatives. I picked up some clothes for my niece who is living in poverty and a toddler Bible for my nephew in Argentina- he LOVES it! It’s INCREDIBLE what the Lord’s done though you all over the years and the resource you have been to Watford- and you still are.

    Charity Shop Customer